The popularity of podcasts has exploded over the past few years. In 2016 alone, 57 million Americans listened to a podcast each month. I’ve seen this explosive growth with both podcasts I host—Rainer on Leadership and SBC This Week.
As a result, pastors and ministry leaders frequently ask me if they should start a podcast. The problem is there is not a cut and dry answer. Every pastor and ministry leader should have an online presence with social media and possibly a blog, but whether or not someone should have a podcast is a bit more complicated.
So instead of a simple “yes” or “no,” here are eight diagnostic questions to ask yourself if you’re considering starting a podcast. Read More
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