Jeff Henderson On The Dos And Don’ts Of Marketing Your Church Or Product And The Backstory To The #FOR Initiative

Jeff Henderson was a marketing executive with Chick-fil-A and the Atlanta Braves before he started leading churches.

He opens his playbook and outlines the dos and don’ts of effective marketing and shares the backstory and strategy behind one of the most viral marketing campaigns in the church in years, the #FOR initiative that’s been adopted by hundreds of churches, businesses and even a politician.Listen Now

For the Community - Serving Communities for a Better World

The Journey Church here Murray,Kentucky with which I was involved for roughly 10 years and continue to maintain a connection launched a #For Calloway initiative. Calloway is the name of the county in which Murray is located and for which the town is the county seat. This initiative is ongoing and has paid off in numerous ways. It has helped give the Journey a positive image in the community. I definitely recommend listening to this podcast.