Wednesday, June 20, 2012

Rick Warren repackages Purpose Driven for another generation

Pastor Rick Warren has teamed up with his book publisher and a crowd-sourced graphic design company to create a new cover for his bestseller The Purpose Driven Life.

The 10th anniversary edition will also have a rearranged title in hopes of attracting readers from the millennial generation, says the book publishing company Zondervan.

The cover for What on Earth Am I Here For? The Purpose Driven Life features a tree, but unlike the original life-like, two-toned design, it has brightly coloured leaves on a white background. Read more

1 comment:

peter morrison said...

Nice article. Article discuss for purpose driven business and how to implement in business. Thanks for sharing such kinds of blog.