Wednesday, September 10, 2014
Reaching Millennials With Mobile Communication
Last month Streaming Media reported, "As they head away to college, many young adults aren't taking TVs with them. They are, however, bringing plenty of smart phones and tablets ... Putting mobile first especially makes sense for companies targeting young adults, who often don't own a television."
Youth and collegiate ministries should also consider this media advice and some already have.
A growing number of ministries have developed mobile apps. The free InterVarsity Christian Fellowship app The Big Story is designed for personal evangelism. It can equip a student to share the Gospel. Read more
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