Thursday, September 11, 2014

Three things the Church can learn from the iPhone 6 launch


In a packed auditorium in California a congregation is forming. It is a sacred space. People wait in anticipation for the latest revelation from their leader. Many have travelled long distances and famous faces line the congregation as well as the stage. Today's sermon is delivered, without notes, with energy and enthusiasm. The congregation is in a responsive mood full of whoops and cheers, was that a "Hallelujah" I heard?

They have come with one purpose – to be the first to experience the future. It's a diverse group of worshippers from around the world and different spheres of society, young and old. Finally, the moment the assembled worshippers have been waiting for arrives. Salvation from mediocrity and bad design – the iPhone 6 is released. There is even a call forward as those who been granted admission to this exclusive gathering are invited to get their hands on these heavenly devices.

Full disclosure here. I am technophile. I am writing this article on an Apple MacBook Pro and I was one of the millions eager to find out about the latest release from Apple's event yesterday. But perhaps, as in the whole of life, there is opportunity for a little theological reflection on the iPhone 6 launch event? Read more

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