Friday, July 06, 2018
New Research: Churchgoers Stick Around for Theology, Not Music or Preachers
Don’t mess with a church’s beliefs or there may be an exodus, according to a new study from Nashville-based LifeWay Research.
I used to lead, and now work with, LifeWay Research. Here’s an interesting piece of research they just released. It’s a bit counterintuitive in ways, so it caught my interest and I decided to share the story with you!
Most churchgoers will put up with a change in music style or a different preacher.
But don’t mess with a church’s beliefs or there may be an exodus, according to a new study from Nashville-based LifeWay Research.
The study of Protestant churchgoers found most are committed to staying at their church over the long haul. But more than half say they would strongly consider leaving if the church’s beliefs changed.
Pastors often worry about changing church music and setting off a “worship war,” said Scott McConnell, executive director of LifeWay Research. But few say they would leave over music.
Churchgoers are much more concerned about their church’s beliefs.
“Mess with the music and people may grumble,” he said. “Mess with theology and they’re out the door.” Read More
Posted by Robin G. Jordan at 11:02 AM