Easter + social media = potential

Social media has tremendous 'viral' potential. Don't be alarmed! This simply describes the potential for news/information/entertainment to spread very quickly - like a virus.

There's numerous examples of the 'viral' effect at work - from Susan Boyle on Britain's Got Talent (87 million views), to the Kony video last week (83 million views). As one person views and shares, they share with all their friends, who share with their friends, who share… - you get the point!

Social media has tremendous potential in the church - as Christians share with their extended networks, many of whom are yet to know Jesus. I'd still love to see a short, shareable video created that explains the gospel, that Christians can easily pass on to their friends. When the average Facebook user has 190 friends, that's a lot of potential views of a gospel video per Christian! If you'd like to make this happen, let me know.

In the meantime, there's lots of other ways that Christians can make use of social media. As we approach Easter, I've had an idea inspired by Highpoint Church. I've put together some instructions and suggestions for how people at my church can use social media to promote our Easter church services to their friends. Keep reading