Whose Lie Is It Anyway? Americans Aren’t Honest About Church Attendance

Americans like the idea of church attendance much more than they actually like attending church. But they don’t want you to know that.

As has been the case for at least a decade, the number of Americans who say they attend church weekly, occasionally, seldom, or never has remained fairly static.

This is despite the “rise of the Nones,” where the religiously unaffiliated account for some 20 percent of the U.S. population.

A recent survey from Public Religion Research Institute, however, found that those numbers change dramatically when respondents answer online instead of over the the phone. Read more

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What Numbers Count? Churches Need Accurate Scorecards