Peanut Butter Christianity: Is Yours a Cheap Imitation or the Real Thing?

One day my wife sent me to the store to buy peanut butter—specifically, natural peanut butter. In other words, no fake stuff. This seemed simple enough . . . until I arrived in what looked like the peanut butter department of the grocery store. I suppose managing that aisle alone must be a full-time job. The options overwhelmed me—creamy, chunky, extra chunky, honey-flavored, jelly-filled, low fat, organic—and countless sizes, shapes, brands, and prices! My head spun.

There I stood, paralyzed with indecision, wanting nothing more than to snatch the cheapest jar of peanut butter and dash for the checkout. Instead, showing due diligence, I searched for “natural peanut butter” amidst the flashy brand names that virtually called out from the shelves like brochure pushers on the Vegas Strip: “Pick me! Pick me! Don’t you remember all those commercials you saw as a kid? All those smiling faces? Those cool special effects showing golden roasted peanuts magically spread into smooth, creamy peanut butter?”

Lured by the flashy labels, my eyes landed on one popular brand paired with the keyword “Natural.” How convenient!

I grabbed it from the shelf.

I felt rather victorious until I got home and took a closer look at the back label. I then discovered that “natural” peanut butter isn’t necessarily a literal description. That particular brand of natural peanut butter did include roasted peanuts, of course. But it also contained sugar, palm oil, and salt. So that’s what we mean by natural? Really? All those things naturally grow on a peanut plant? I guess from one perspective these ingredients are natural as opposed to, say, “supernatural.” And at least I couldn’t find any unpronounceable ingredients like monosodiumtriglyceraticidipropylol. And to be fair to that brand, if we were to compare its ingredients to that peanut butter-like substance found in the candy aisle of a grocery store, that jar of peanut butter looked like pure gold.

But is junk food peanut butter really the standard? When I contrast that version of natural with a different, lesser-known brand’s natural peanut butter, I’m a little less forgiving. The ingredients lists for several others simply say, “Peanuts.” No salt, no oil, no emulsifier, no sweetener, no chemicals added to preserve freshness or enhance flavor. Just plain peanuts. Call me naïve, but to me, that’s natural whether we like how it tastes or not. Shouldn’t peanut butter made of just puréed peanuts serve as the standard for what constitutes natural peanut butter? Read more

Also read
The Gospel Coalition: Michael J. Svigel. Retro-Christianity: Reclaiming the Forgotten Faith. Wheaton: Crossway, 2012. 279 pp. $17.99.