I believe one of the reasons so few churches engage in outreach is because they ask the wrong question. Too often, the first question asked is, “How much will it cost?” The right question is, “Who will it reach?”
How much is a soul worth? If you spend $100 on a Facebook ad that reaches one unbeliever for Christ, is it worth it?
If your church gets serious about developing a comprehensive evangelism strategy, it will cost money! With this in mind, let me share some insights about financing your strategy, based upon my experiences as Saddleback grew from four members to well over 20,000. Read More
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