Five Ways a Church Can Use Social Media When Weather Threatens

As I write this article, a potentially disruptive snowstorm is headed toward the southeast United States. Unlike some parts of the country, the South does not handle winter weather well.

At all.

We panic. We cancel everything, and then load up Instagram and Facebook with snow pictures.

However, there are times when (and places where) life must go on regardless of the weather—winter or not. This is yet another reason why social media can be such an incredible tool for churches—when weather threatens, social media can help your church respond. Here are five guidelines for using social media to keep your members informed during severe weather.... Read More