"People still respond to the things of God, when the things of God are viewed by us as important enough to talk about."
Have you ever had that nagging feeling that no one was really listening to you? Maybe it was a meeting or a conversation with your kids or (gasp!) a Sunday message. But no matter how great a communicator you are, all of us have been unheard.
Churches are no exception. They have a message for the community but wonder if anyone is listening. So what do we do? Often the only answer has seemed to be: talk louder. For an organization, that often means mass marketing. But do these strategies work for churches?
During this time of economic tightening, church leaders want to know if radio, television, direct mail, websites and other means of advertising are worth the expense. Keep reading
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