So you as a leader you create content (and products) you’d love the world to see.
How do you make sure they see it?
In an online world that’s getting more crowded every month, it seems to be getting harder and harder to get noticed.
I’ve been creating content for years in various forms: podcasts, articles, blog posts, pics and posts for social, courses, talks, messages and so much more.
And we’ve seen some traction. Excluding social media, my content gets accessed more than a million times a month, and last year once again we saw over 40% growth in audience size.
In the last year, in particular, I’ve noticed some really interesting things about content sharing that honestly have surprised me.
These might seem a bit basic…perhaps these insights should have been obvious a long time ago and maybe they are to you.
But, in the hopes of helping you get your message seen and heard, here are 7 quick and mostly counterintuitive lessons I’m currently learning about sharing content.
Let’s start here.... Read More
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